NEC was behind its competitors in terms of hardware (with only 16 colors and no sound support) and needed a way to regain control of the market. The first commercial erotic computer game, Night Life, was released by Koei in 1982.
Many eroge become more story-oriented than sex-oriented, making story as the main focus for many modern eroge.Eroge was much less common on consoles - only NEC's PC Engine series had officially licensed adult games, and from the mid-90s, Sega's Saturn.Both Nintendo and Sony disallowed adult video games on their consoles.In some of the early erotic games, the erotic content is meaningfully integrated into a thoughtful and mature storytelling, though others often used it as a flimsy excuse for pornography.Erotic games made the PC-8801 popular, but customers quickly became tired of paying 8800 yen () for such simple games.Games also started to appear on Windows as it grew in popularity. In it, before any eroticism, the user has to first win the affection of one of a number of female characters, making the story into an interactive romance novel. Soon afterwards, the video game Otogirisou on the Super Famicom attracted the attention of many Japanese gamers.Otogirisou was a standard adventure game but had multiple endings. In 1996, the new software publisher Leaf expanded on this idea, calling it a visual novel and releasing their first successful game, Shizuku, a horror story starring a rapist high school student, with very highly reviewed writing and music. However, in 1997, they released To Heart, a sweetly sentimental story of high school love that became one of the most famous and trendsetting eroge ever.To Heart's music was so popular it was added to karaoke machines throughout Japan—a first for eroge.After a similar game by Tactics, One: Kagayaku Kisetsu e, became a hit in 1998, Visual Art's scouted main creative staff of One to form a new brand under them, which became Key. It contains only about seven brief erotic scenes in a sentimental story the size of a long novel (an all-ages version was also released afterward), but the enthusiasm of the response was unprecedented, and Kanon sold over 300,000 copies.The ODA provides general information on common enquiries users have about dating services but will not deal directly with individual complaints which are properly the responsibility of member companies.The ODA monitors enquiry and complaint levels and the issues complained about.